Rep Ja, Jamaica`s Newest Fashion Icons.

Rep Ja is one of Jamaica`s fastest growing clothing lines. Their exclusive line of T-shirts have taken the Caribbean community by storm. The trend that they have set has earned them an immediate place among the top designers of the Caribbean.


The fashion and style of Rep Ja is quite impressive. They have found a way to weave everyday "Lingo" (Slang) into their very designs. They have also meticulously integrated the various "New" styles of dance, straight from the Island of Jamaica, into their very designs as well. This unique and cutting edge style of Fashion has gripped the attention of the Fashion community who are now trying to follow suite. For instance, soon after Rep Ja put out their first clothing line, the world famed designer "Christian Dior" put out a special line of clothing which he is quoted as saying, "these newest additions to the Christian Dior brand represent the world`s new found awareness of the fashion and trends stemming from the Island of Jamaica.


The T-shirts designed by Rep Ja have catchy phrases like, "Nuh Linga", "We run tingz, Tingz nuh run we", "Chat to mi back", "Real badman live ah Brooklyn", "Raging Bull", "90s Rock", "Girls love mi accent", and "Tek way yuhself". Most of these phrases either represent the name of a dance popular in the Reggae dancehall community, or the name of a song from said community. This idea of taking and drawing the creativity which goes into the designs of their shirts, from the passion and culture of Dance hall Reggae, seems to have been a brilliant idea. The power and message of Reggae music has gone Global, as a result people of all ages, and ethnicities can be seen wearing these labels.


We salute Rep Ja for representing an Island which has impacted the Globe through their culture, music, and philosophy. The biggest names in Reggae entertainment have also given their support to Rep Ja. Elephant Man, Lady Saw, Gyptian, Bounty Killer, Ding Dong, Ravers Clavers, Latonya Styles, Voice Mail, T.o.k, Mr. Vegas, Beenie Man, Over Mars, Black Bling, can all be seen on their website and myspace page wearing this very trendy clothing line.


For more info on Rep ja visit, www.repja.com or go to myspace.com/reppinja.